What Is The Most Expensive Brand In The World?

Google internet search engine has again reach a very good achievement. This time, Google has been named as the top brand in the world with highest value. According to Millward Brown research analysis bureau, Google brand has a very high value, which is USD 86.1 billion.

Millward Brown has just published a list of the highest brands in the world for 2008 in a topic called “Brandz Top 100 Most Powerful Brands”. They did a survey on 50,000 companies and consumers around the world to rank them in the list while still considering the companies and consumers’ financial conditions as well as customer satisfaction.

In the information and technology world, Microsoft has ranked third beside Google with brand valued at USD 70.8 billion. Next is the computer vendor IBM ranked 6th and Apple sits in 7th position.

However, Apple should not be down hearted placed below its competitors, because recently, Apple has been named as “The Most Influential Brand In The World” in other survey.

Tags: , , , , , , , , June 9th, 2008 Posted in lead story

2 Responses to “What Is The Most Expensive Brand In The World?”

  1. Clement Says:

    This is an interesting post.You can make it even much better by including the links to Millward Brown’s original post.It is also interesting to observe that Google keeps on rising and rising.Microsoft is so scared of them.



  2. juns Says:

    Woow, how you get it? it is cool.. anyway, why just 4 indonesian blogs was listing?



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